Monday, February 8, 2009 Branding.

Here's a very interesting that touches the concept of branding.

I'd like to find ways that I can brand triking...I often use the word tricycle when referring to my trike. This is a good step in creating a trike-brands. The word "Tricycle" is often associated with youth. Elderly, grey-haired people are the ones that ride "Trikes".

Also, I'm totally against the term "Adult-trike". What else do people think a hair chested, five-o'clock shadowed, 33 (soon to be 34) year old gentleman, like myself would ride? A "kiddy trike"?

When you tell your friends about me, please mention that I ride a tricycle.